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Feature

Abandoned cart recovery for chat commerce

Updated 2026-11-12

Ordr abandoned-cart recovery sends one consent-safe reminder after a delay you choose—WhatsApp first, then email when configured—under a frequency cap so the same customer is not nudged again too soon. It uses the same cart, customer, and order context as your chat agent, with human handoff when someone disputes or asks for a person. Included on Scale; check the live pricing table.

Bring unfinished chat and storefront checkouts back into a paid order without a separate recovery tool.

One nudge, real cart context

Most lost revenue is an interrupted conversation: price asked, address never sent. Ordr reminds from that thread and cart—not a generic SMS.

  • Configurable delay
  • Frequency cap per customer
  • WhatsApp then email when enabled

Built into Automations

Abandoned-cart recovery lives next to loyalty points and your custom rules, so retention does not require a second marketing stack.

  • Same customers and orders
  • Delivery limits you set
  • Status: sent, suppressed, or failed with a reason

Escape hatch for humans

If the customer disputes or asks for a person, handoff beats another automated push. Suppress when staff are active on the thread.

  • Human takeover
  • Respect Meta messaging windows
  • Approved templates outside the 24-hour window

Example (illustrative)

A shopper adds two SKUs on the storefront, gets a call, and leaves. After your delay, Ordr sends one WhatsApp reminder with the open cart. They reply, finish payment, and loyalty points award if the order qualifies—without a second tool.

  • Leave-behind detected
  • One reminder
  • Order completes in the same workspace

Plan availability

Abandoned-cart recovery is included on Scale. Automations and loyalty points are on Growth, Pro, and Scale. Check the live pricing table before you plan a rollout.

  • Abandoned cart: Scale
  • Automations + loyalty: Growth, Pro, Scale
  • Meta message fees stay on your Meta account

When this is not the right fit

If you need multi-step drip sequences across many channels with complex branching, confirm Ordr’s one-nudge model matches your playbook—or use campaigns for broader segments.

  • One consent-safe reminder by design
  • Not a full ESP replacement
  • Pair with campaigns for segment blasts

FAQ

What counts as an abandoned cart in Ordr?

A signed-in or identifiable customer who left items or an unfinished chat checkout without paying. Recovery starts from that context—not a cold blast with no cart.

How many reminders does Ordr send?

One reminder per recovery run, after your delay, and only if the customer is under your frequency cap. Prefer one contextual nudge over a sequence blast.

Does this work for WhatsApp-only shops?

Yes. Incomplete chat orders and storefront carts can both feed recovery when the journey is enabled. Continue on the channel the customer already used when possible.

How is this different from campaigns?

Campaigns are scheduled sends to a segment. Abandoned-cart recovery waits for a leave-behind trigger and acts on that one customer under delivery limits.

Which plan includes abandoned cart recovery?

Scale. Growth and Pro include automations and loyalty points but not abandoned-cart recovery. Confirm on the live pricing comparison table.

When should I not send a recovery message?

Skip or pause if the customer already asked for a human, disputed a charge, or completed the order on another channel.